Washing your face is one of the simplest yet most essential skincare steps, yet many people unknowingly make mistakes that can lead to irritation, dryness, or breakouts. For those struggling with acne or sensitive skin, choosing the right face-washing technique is even more crucial. In this guide, we’ll walk you through a dermatologist-backed approach to cleansing your skin effectively. We’ll use the CLEAR Skin Framework—a straightforward method designed to help you achieve a cleaner, clearer, and more radiant complexion.
The Framework includes everything you need to know about choosing products, using the right techniques, and building a routine that works for your skin. By the end, you’ll have the tools to make face washing a refreshing and nurturing step in your skincare regimen.
Why washing your face properly matters
The Science Behind Cleansing
Your skin is constantly exposed to various elements throughout the day:
- Environmental pollutants
- Dead skin cells
- Excess oil production
- Makeup and sunscreen
- Bacteria and other microorganisms
Proper cleansing removes these potential irritants while maintaining your skin’s delicate microbiome and protective barrier. Research shows that over 80% of skin problems are linked to compromised barrier function, which often starts with inappropriate cleansing practices.
Dermatologist-approved Guide to Wash Your Face correctly
Classify: Determine Your Skin Type and Needs
The first step to effective face washing is understanding your skin’s unique needs. Different skin types require different cleansing approaches:
Oily Skin:
- Morning: Gentle gel-based or foaming cleanser to remove excess sebum
- Evening: Oil-based cleanser followed by foaming cleanser
- Focus on thorough but non-stripping cleansing
Dry Skin:
- Morning: Hydrating or or milk cleansers with creamy textures to avoid stripping natural oils
- Evening: Balm or oil cleanser followed by cream cleanser
- Emphasis on maintaining hydration
Combination Skin:
- Morning: Balanced gel cleanser that targets oil without drying out drier areas
- Evening: Oil cleanser followed by gel cleanser
- Balance between effective cleansing and moisture retention
Sensitive Skin:
- Morning: Ultra-gentle, fragrance-free and pH-balanced cleansers are essential to avoid irritation
- Evening: Oil cleanser followed by gentle cream cleanser
- Priority on minimising irritation
Tip: A simple way to identify your skin type is to observe how your skin feels after washing. If it feels tight and dry, you may have dry or sensitive skin; if it looks shiny, you’re likely on the oily side.
Environmental Factors
Your cleansing routine should adapt to:
- Climate (humidity levels)
- Season (summer vs. winter needs)
- Air quality (urban vs. rural environment)
- Indoor conditions (air conditioning/heating)
Learn: Choosing The Right Cleanser and Understanding Ingredients
Knowing which ingredients to look for (and avoid) is essential. Cleansers should be gentle, non-drying, and suitable for your skin’s natural pH, around 5.5.
• For Acne-Prone Skin: Look for salicylic acid or benzoyl peroxide in low concentrations to help keep pores clear.
• For Sensitive Skin: Ingredients like aloe vera, chamomile, and glycerin provide gentle hydration without irritation.
• Avoid: Harsh ingredients such as sulfates, alcohol, and synthetic fragrances, which can strip or irritate the skin.
Ingredient | Benefits | Suitable for |
Salicylic Acid | Clears pores, reduces oiliness | Oily, acne-prone |
Glycerin | Hydrates, maintains moisture | Dry, sensitive |
Chamomile | Soothes and reduces irritation | Sensitive, dry |
pH Considerations
Research shows optimal cleanser pH should be between 4.5-5.5 to maintain healthy skin barrier function. This slightly acidic environment supports:
- Natural microbiome balance
- Proper enzyme function
- Effective barrier repair
Establish: Setting Realistic Goals and Expectations
Healthy skin doesn’t happen overnight; it’s a process. Establish realistic goals, such as minimising breakouts, improving skin texture, or balancing oil production, and give your routine time to work. Most people see improvements within a few weeks of consistent cleansing.
Timeline Expectation: While you may notice immediate improvements in how clean and fresh your skin feels, visible changes often take 4–6 weeks. Stick to your routine, and track any progress.
Assemble: Building a Personalised Routine: The Perfect Face Washing Technique
A solid routine includes morning and evening cleansing with consideration for double cleansing at night if you wear makeup or sunscreen. (check out this article if you just start your skincare journey.)
Morning Routine
(wash your face: video guide)
- Clean Your Hands First to avoid transferring dirt or bacteria
- Wet face with lukewarm water (30-32°C)
- Dispense cleanser (pea-sized amount)
- Create a Lather between clean hands
- Apply using gentle circular motions using fingertips
- Massage for 60 seconds (10-20 seconds each) with circular and upward motions, focusing on:
- T-zone
- Jawline
- Hairline
- Rinse thoroughly with lukewarm water
- Pat dry with clean towel
Evening Double Cleansing
First Cleanse (makeup/sunscreen removal):
- Apply oil-based cleanser or cleansing balm to dissolve your makeup, sunscreen, and oil
- Massage for 60 seconds
- Emulsify with water
- Rinse thoroughly
Second Cleanse (skin cleaning):
- Follow morning routine steps
- Pay extra attention to missed areas
- Ensure complete removal of first cleanser
Review: Monitor Progress and Adjust As Needed
Check in with your skin regularly. Is it feeling more balanced, or are you noticing dryness or irritation? Make small adjustments based on your observations, such as switching to a gentler cleanser if you experience dryness.
Signs Your Routine is Working:
• Fewer breakouts and less noticeable oiliness.
• Improved texture and more even skin tone.
Tools for effective face washing
Scientific Evidence on Cleansing Tools
Research shows:
- Hands are most gentle and effective for daily use
- Cloths can provide light exfoliation but harbour bacteria
- Electronic devices may over-exfoliate if used daily
Proper Tool Maintenance
If using tools:
- Clean thoroughly after each use
- Replace regularly (monthly for cloths)
- Store in dry, clean environment
- Sanitise weekly
Common Cleansing Mistakes
Based on my coaching experience, these are the most frequent cleansing errors:
- Not using cleanser to wash face
- Using water that’s too hot (damages skin barrier)
- Cleansing for too short a time (under 30 seconds)
- Over-cleansing (more than twice daily)
- Using harsh, stripping cleansers
- Failing to double cleanse when wearing makeup/sunscreen
- Believing price equals quality
Signs of Over-Cleansing
- Tight, squeaky-clean feeling
- Increased sensitivity
- Excessive oil production
- Redness or irritation
Under-Cleansing Indicators
- Persistent breakouts
- Dull complexion
- Clogged pores
- Makeup residue
Special Considerations
Makeup Removal:
- Always double cleanse
- Pay attention to eye area
- Use dedicated eye makeup remover if needed
Active Ingredients:
- Cleanse more gently when using retinoids
- Adjust based on exfoliant usage
- Consider pH if using acids
Pro Tips: Apply moisturiser to your skin while is clean and still damp as it absorbs products more effectively, locking in hydration.
Conclusion
Incorporating the CLEAR Skin Framework into your face-washing routine will help you achieve a clearer, radiant complexion. The right technique, paired with a cleanser that matches your skin type, is the foundation of healthy skin. Remember to be patient—consistent care over time yields the best results.
FAQs
Q: How often should I wash my face? A: Generally twice daily, but some sensitive skin types may do well with water-only morning cleanse.
Q: Is double cleansing necessary? A: Yes, when wearing sunscreen or makeup. Single cleanse is sufficient for bare skin days.
Q: Can I use wipes instead of cleansing? A: Face wipes should be reserved for emergencies only, as they can leave residue and may irritate skin.
Q: Should I use hot water to open my pores? A: No, pores don’t open and close. Use lukewarm water to avoid barrier damage.
Q: How long should I cleanse for? A: 60 seconds is optimal for thorough cleansing without over-manipulation.
